Web Innovation

User Experience Design by Ram Narayan (VP - Product Management - Yahoo) at Web Innovations 2009 Mumbai

Ram Narayan starts with his definition of web 2.0.  Web 2.0 = open and social. Harnessing collective information. User generated content. Case study: Yahoo Buzz. People can buzz up an article that they’ve liked.  The more buzzed an article, the more popular it becomes and the more people can read it. This is the social part. [...]

Using Web Innovation to beat Economic Downturn by Mahesh Murthy (founder Pinstorm) at Web Innovations 2009 Mumbai

Mahesh Murthy starts by saying that he has been working since 26 years and has witnessed 3 recessions. Recession comes cyclically. It surprises only the youngsters. Great firms are born if they survive the recession. Microsoft, GE - all came out stronger from the recessions they faced. “There is only one strategy - survival.” Survive for now, [...]

Applying Web 2.0 for Conventional Businesses By Vishal Karki (Associate Vice President – Communicate2) at Web Innovations 2009 Mumbai

Vishal starts with a quote explaining what web 2.0 is all about: “Web 1.0 is about commerce. Web 2.0 is about people.” Its all about making people passionate about your brand.  And you have to be more open and transparent with your customers to achieve that. Vishal gives the example of Jaagore.com - where high tea decided [...]

Web 2.0 means Business - by Nikhil Sarup (Sr. Vice President - Digital Marketing - Solutions Digitas) at Web Innovaton 2009

Nikhil Sarup from Solutions Digitas - shares on Web 2.0 means business, and he shares a concrete iron clad framework for implementing web 2.0 in your company, as Nikhil puts it for the audience. I particulary like Nikhil’s initiation to the session. Its interesting to see a real guy out of the crowd! Sharing his point [...]

Consumer 2.0: How Web 2.0 is Changing Moods, Metrics, & Monetization by Kamal Krishna at Web Innovation 2009

After an amazing talk by Kiruba Shankar, we now have kamal krishna talking about Consumer 2.0, an interesting insight he is going to provide about how consumers perceive, how their moods change, their interaction and all what a business would want to know about the onsumer behavior on the internet. Way to go kamal [...]

Successful Social Media Strategies for Corporates Kiruba Shankar at Web Innovation 2009

So we have Kiruba again leading the charge…and wow we are talking about Pizza’s!! Within an hour and a half the Domino’s video clocked a million page views mentioned Kiruba while discussing the case of the recent Domino’s Pizza video which got circulated on the internet and brought down the 49 year old brand to [...]

Ritesh Baglani from IDG Ventures Speaks at Web Innovation 2009.

Ritesh Baglani from IDG Ventures is speaking at Web Innovation 2009, and I am LIVE Blogging the event, and its a pleasure listening to Ritesh!  Ritesh starts by introducing IDG Ventures, which is a technology focussed early stage VC Funding house which focusses on software and product services, Internet, Mobile, Engineering and manufacturing side.  He makes certain [...]

Pradeep Chopra speaks on SEO - Marketing or Technology at the Web Innovation 2009

Blogging the Web Innovation 2009, at gurgaon LIVE. This is the last session before lunch and Kiruba starts by introducing Pradeep and as in his witty one liners says, Pradeep this is a room full of hungry people Pradeep starts by acknowledging the audience and promises a sharp and crispy session! hmmm.. Search Engine Optimization [...]

ALOK MITTAL from Canaan Partners on ‘Investment Themes on the Internet’ at Web Innovation 2009

Alok Mittal from Canaan Partners is speaking on ‘Investment Themes on the Internet’ at Web Innovation 2009, and I am LIVE Blogging the event, its always a pleasure listening to Alok! ‘Trust in God but keep your mobiles and laptops with you’, Kiruba made the session very lively by announcing the break this way…Post break Alok Mittal [...]

Web 2.0 - Evolving Business & Technology Paradigms session one at the Web Innovation 2009

LIVE Blogging the Web Innovation 2009, the room at Hotel Leela is full to the brink and we have the first session on, with the famous blogger Kiruba Shankar leading the charge. The session is about Web 2.0 - Evolving Business & Technology Paradigms, and we have Parminder Singh, business head, Google India. Interestingly Parminder is [...]