Archive for May, 2009
May 16, 2009
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The NASSCOM Friday’s 2.0 47th session by Paul Shoker on Essential Tools of Sale, being LIVE Blogged! I have been blogging these session LIVE since 10 months now and well, am looking forward to the 50th session!
Okay so we are a go with Paul shaking hands with the entire audience and glad to start the [...]
May 13, 2009
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Ram Narayan starts with his definition of web 2.0. Web 2.0 = open and social. Harnessing collective information. User generated content.
Case study: Yahoo Buzz. People can buzz up an article that they’ve liked. The more buzzed an article, the more popular it becomes and the more people can read it. This is the social part. [...]
May 13, 2009
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Mahesh Murthy starts by saying that he has been working since 26 years and has witnessed 3 recessions.
Recession comes cyclically. It surprises only the youngsters. Great firms are born if they survive the recession. Microsoft, GE - all came out stronger from the recessions they faced.
“There is only one strategy - survival.” Survive for now, [...]
May 13, 2009
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Vishal starts with a quote explaining what web 2.0 is all about: “Web 1.0 is about commerce. Web 2.0 is about people.”
Its all about making people passionate about your brand. And you have to be more open and transparent with your customers to achieve that.
Vishal gives the example of Jaagore.com - where high tea decided [...]
May 2, 2009
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Nikhil Sarup from Solutions Digitas - shares on Web 2.0 means business, and he shares a concrete iron clad framework for implementing web 2.0 in your company, as Nikhil puts it for the audience.
I particulary like Nikhil’s initiation to the session. Its interesting to see a real guy out of the crowd! Sharing his point [...]
May 1, 2009
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With the world’s internet penetration at 16%, businesses should not miss out on having an online presence. Today a large number of people across the world is using the internet as a means of communication, entertainment, shopping, gaming and searching information. When used in an effective manner the internet has a huge potential for marketing [...]
