Simarprit Singh to Speak At OMCAR 2012

Simarprit Singh, Founder & CEO, Compare Infobase Ltd, will speak at OMCAR 2012. OMCAR 2012, to be held in New Delhi on 13^th January 2012 is the first of its kind social media conference where some of the biggest brands will talk about their successes and failures with social media. Registrations for the event are open at http://omcar.omcareers.org. OMCAR 2012, about to be held on 13^th January 2012 at New Delhi will see coming together of some of the biggest names from the online marketing industry and brands from various niches. Different brands addressing at OMCAR 2012 will talk about their successes and failures with social media! One amongst the speakers is Simarprit Singh, Founder & CEO, Compare Infobase Ltd. Simarprit Singh started his career as a Research Associate at NIIT after doing his B.Com (Statistics) and Post Graduate Diploma in Computer Applications. He left it to start his own entrepreneurial venture- DISC Pvt. Ltd. which made training software for children and adult learners and customized solutions highlighting the investment opportunities of various states in India. He has also been a spokesperson for India at the United Nations while working as the VP – Business Development at Nucleus Software. He then returned to establishing his own with Compare Infobase where he identified and executed the idea of mapsofindia.com. Other speakers at the conference include – Ms. Gillian Muessig (SEOmoz), Mr. Sanjay Mehta (Social Wavelength), Mr. Pratik Mazumder (Yatra.com), Mr. Raja Choudhury (C3CUBE), Mr. Kapil Gupta (OMLogic), Mr. Girish V Kulkarni (GVK Alliance Networks) and Mr. Jai Arjun Singh (Blogger & Journalist). OMCAR 2012, the conference on social media shall discuss and unravel the scope of social media in the Indian context. The tagline of OMCAR 2012 is “Straight from the horse’s mouth” and it looks forward to bring various brands together to talk about their successes with social media. Thus, this is a conference with a difference which shall not just involve powerpoint presentations but talk about actual implementation of social media campaigns and strategies by brands like HBO, Yatra.com, and Motadeals.com. Millie Khanna, President, OM Careers Society, which is behind OMCAR 2012 said, “We want OMCAR 2012 to be a little different from other such conferences. OMCAR 2012 is not about agencies coming and presenting their portfolios but it’s about brands directly talking about what social media has done for them.” OMCAR 2008 and 2009 have been extremely successful events and have been very well received by the industry and the audiences. OMCAR 2012, to be held at India Islamic Centre is all set to repeat the history. Agency professionals, brand managers, entrepreneurs and CXO’s of small and medium enterprises, marketing professionals, students, and social media enthusiasts can all attend OMCAR 2012 to get an insight of implementation of social media strategies in India. The registrations for the event are open and those willing to attend can book their seats on the official website of OMCAR 2012 (http://omcar.omcareers.org). OM Careers Society is a non-profit organization founded with the vision to provide for the crunch of skilled professionals in the online marketing world. OMCAR 2008 & 2009 and now OMCAR 2012 is yet another effort at bringing together skilled people to get a better understanding of using social media for business enterprises, non-profit organizations and campaigns aimed at social good.

Simarprit Singh to Speak At OMCAR 2012

Simarprit Singh, Founder & CEO, Compare Infobase Ltd, will speak at OMCAR 2012. OMCAR 2012, to be held in New Delhi on 13^th January 2012 is the first of its kind social media conference where some of the biggest brands will talk about their successes and failures with social media. Registrations for the event are open at http://omcar.omcareers.org. OMCAR 2012, about to be held on 13^th January 2012 at New Delhi will see coming together of some of the biggest names from the online marketing industry and brands from various niches. Different brands addressing at OMCAR 2012 will talk about their successes and failures with social media! One amongst the speakers is Simarprit Singh, Founder & CEO, Compare Infobase Ltd. Simarprit Singh started his career as a Research Associate at NIIT after doing his B.Com (Statistics) and Post Graduate Diploma in Computer Applications. He left it to start his own entrepreneurial venture- DISC Pvt. Ltd. which made training software for children and adult learners and customized solutions highlighting the investment opportunities of various states in India. He has also been a spokesperson for India at the United Nations while working as the VP – Business Development at Nucleus Software. He then returned to establishing his own with Compare Infobase where he identified and executed the idea of mapsofindia.com. Other speakers at the conference include – Ms. Gillian Muessig (SEOmoz), Mr. Sanjay Mehta (Social Wavelength), Mr. Pratik Mazumder (Yatra.com), Mr. Raja Choudhury (C3CUBE), Mr. Kapil Gupta (OMLogic), Mr. Girish V Kulkarni (GVK Alliance Networks) and Mr. Jai Arjun Singh (Blogger & Journalist). OMCAR 2012, the conference on social media shall discuss and unravel the scope of social media in the Indian context. The tagline of OMCAR 2012 is “Straight from the horse’s mouth” and it looks forward to bring various brands together to talk about their successes with social media. Thus, this is a conference with a difference which shall not just involve powerpoint presentations but talk about actual implementation of social media campaigns and strategies by brands like HBO, Yatra.com, and Motadeals.com. Millie Khanna, President, OM Careers Society, which is behind OMCAR 2012 said, “We want OMCAR 2012 to be a little different from other such conferences. OMCAR 2012 is not about agencies coming and presenting their portfolios but it’s about brands directly talking about what social media has done for them.” OMCAR 2008 and 2009 have been extremely successful events and have been very well received by the industry and the audiences. OMCAR 2012, to be held at India Islamic Centre is all set to repeat the history. Agency professionals, brand managers, entrepreneurs and CXO’s of small and medium enterprises, marketing professionals, students, and social media enthusiasts can all attend OMCAR 2012 to get an insight of implementation of social media strategies in India. The registrations for the event are open and those willing to attend can book their seats on the official website of OMCAR 2012 (http://omcar.omcareers.org). OM Careers Society is a non-profit organization founded with the vision to provide for the crunch of skilled professionals in the online marketing world. OMCAR 2008 & 2009 and now OMCAR 2012 is yet another effort at bringing together skilled people to get a better understanding of using social media for business enterprises, non-profit organizations and campaigns aimed at social good.

Interact with Intel experts through Intel Live Chat

Chat Live and Get Updated!!

Join and Interact with Intel experts on getting the most out of Intel® Core™ processors. The only Live Chat Session solely dedicated to highlight the latest technology trends.

Technology today is advancing at a fast pace. As the company’s decision maker/IT professional, it’s important that you are in sync with the emerging trends that are shaping the technology landscape. It’s therefore essential to know the latest developments and launches that could give your business an edge over others.

Intel today is giving an opportunity for you to come and interact with their experts on the all new 2010 Intel® Core™ i3 processor, the all new 2010 Intel® Core™ i5 processor, and the all new 2010 Intel® Core™ i7 processor and how it could increase efficiency at your workplace. The live chat with Intel experts will update your knowledge on the latest developments in the area of your specific interest(s).

The primary goal of the one day Live Chat session is to make people aware of Intel’s smart family of processors that delivers incredible performance and automatically adapts to an individual’s needs. Another goal is to promote technological information interchange between professionals, developers, engineers, and students working in India and abroad.

Don’t miss the opportunity to find out more about the all new 2010 Intel® Core™ family of processors.

Date: 26th March 2010

Timings: 3.00pm - 5.00pm IST

Free Register at: Intel Live Chat Portal

Join us on

India National Summit 2009 presented by IBB International

IBB International brings the India’s much awaited Annual National Summit on Next Generation Internet Marketing for the first time in India. IBB, The International Institute for Benchmarking and Best practices will organize the summit in Mumbai from 23^rd- 24^th Nov 2009.

India National Summit 2009 will feature the most prominent Online Marketing experts and business heads from TATA Motors, Coca Cola, Indiamart, Ebay India, Monster.com, ICICI Lombard etc. In addition to providing excellent opportunity for peer-to-peer networking with Internet Marketing experts, it promises to be one of its own kinds of event in India. The objective of the 2 day conference will be to leverage Internet Marketing strategies into the Indian business vertical.

Why you should be attending this conference?

India National Summit 2009 takes you to the next generation Internet Marketing in India. This year, Online Marketing has been more in the news than ever. Integrated off-and Online Marketing strategy is surfacing as a Must-Have strategy for not only the largest firms, but also for companies of all sizes. The scope of Online Marketing in India is tremendous as there is a huge market for any field or segment by the sheer magnitude of population in this country.

This year, around 80 Head (online) Marketers of all kind of sectors will be together, and there will be enough time to discuss and benchmark with each other during the 2 days at the formal and informal (lunches, breaks) way.

How it can make a difference to you?

Focussing entirely on the growth and opportunities in Internet Marketing, India National Summit 2009 proves to be the single platform for networking with the key marketing experts and business heads.

• Highlights the tips and tools for best practices on Mobile Marketing, SEO, PPC, SMM, Market Research, Email Marketing and more.
• Get the expert advice on How to implement Social Media Marketing & Viral Marketing into your marketing strategy.
• Provides you with the best opportunity to discuss with & ask questions face-to-face to the top business heads and marketing heads from different business segments.
• Presenting with the numerous new and innovative Internet web techniques, trends and tools, making your job more effective and interesting.

IBB Annual National Summit on Next Generation Internet Marketing is THE platform in India for all Marketers across different business model working with the digital tools.

Be there to feel the power of Internet Marketing

Register Here.

Special Last Minute 50% Discount on Internet Marketing Summit @ Mumbai

Are you looking at joining Internet Marketing Summit @ Mumbai on Nov 23 & 24 (complete details at http://www.ibbint.com/internet-marketing-india.html)?

Event Theme -”How to generate more business online by Organic Search & Social Media Marketing”

By making use of the free marketing tools you can definitely give your sales a boost, but how to do that effectively?!

Kashyap Vadapali, Director Marketing & Business Development of eBay India will speak on the 23^rd & 24^th of November in Mumbai about this matter and more like offering affiliate Marketing programs: the impact & the do’s and don’ts.

Udiptya Pal, CRM from TATA Motors, one of the speakers of India National Summit Internet Marketing will answer these and other questions:

• How to integrate effectively the many-to-many dynamics of Social Media and Enterprise 2.0 and

• How to integrate effectively the everyday professional experience of Blogs, discussion boards, video-sharing, podcasts, etc.?

To hear more best practices of CocaCola, ICICI Lombard, Taj Hotels: check the agenda now at www.ibbint.com/internet-marketing-india.html and email mail@ibbint.com for registration on a

50% LAST MINUTE discount, especially for OMSHARE readers!! Join the delegates group, together with marketers of ING, Quikr, TUI and many more.

Keynote with Glen Tullman (CEO, Allscripts)

An Oxford Alum and current CEO of Allscripts, Glen Tullman starts with identifying the problems in the current healthcare industry. Technology, he says, is necessary but not the sufficient requirement for having an efficient healthcare system. Technology is needed but there are several other issues which seek solution.

“How to improve quality of care”

“How to lower cost”

“How to improve patient safety” “How to increase patient satisfaction “

To address to these issues he believe right time is NOW. All these concerns are inter-related and if combined they boil down to one common concern- “Lack of information and information distribution”

“Technology is always overestimated in the short run and underestimated in the long term”. By overestimating the importance of technology, other aspects of improving the overall healthcare system are often neglected. Ultimate aim of technology is to provide information.

Primary target of Allscripts is to be “The Bloomberg of Healthcare”. Using technology they want to provide connectivity within the healthcare system. Technology is there and in terms of systems and infrastructure we have what is needed. It’s the information flow which is missing. “The future id here …. It’s just not distributed”. To have an efficient distribution network, leadership is needed.

To be a true global leader having an efficient healthcare system is of utmost importance. To bring about these changes 4 things are necessary: vision, standards, incentives and time limited. The biggest incentive to bring about these changes is $ 38 billion dollars which the government has set aside for improving the healthcare system.

He concludes with an interesting thought “ Many things seem impossible until they are done- Nelson Mandela”. Thinking beyond technology and putting technology in perspective is what he believes is required.

Globalization - Business Leaders Panel

B. Muthuraman, Managing Director, Tata Steel
Rich Lavin, Group President, Caterpillar
Subodh Bhargava, Chairman, Tata Telecom
Sanjay Khosla, EVP and President, Intl., Kraft Foods
Moderated by Mohanbir Sawhney, Professor, Kellogg School of Business

Mr Khosla emphasizing on innovation in global markets by giving examples of Oreo cookies citing making changes to its product in the Chinese local market to become number one.

Mr Lavin introduces himself and talks about the importance of free trade and globalization. He also emphasizes about selling not only in US but also the outside market and winning the local businesses outside.

He talks about having worked extensively in Asia and seen the dramatic expansion/changes in free trade. He emphasizes the importance of local people, local business in India and China which is critical part in global growth.

Mr. Subodh talks about liberalization in India and believes that it has delivered three things.
-Decision making
-Unleashing of entrepreneurship
-Strategy, first time Indian managers looked at strategy, prior to that all it was about was getting licenses.

The downside to globalization was the disparity but Indian companies moved impressively during this time. Looking for different other geographies, new markets to expand business.

Mr Muthuraman on globalization
-India far more than global than many other countries since ancient times.
-Indians can adjust to different cultural diversities by nature which leads to taking on globalization coming naturally
-Due to long colonial rules/socialistic patterns innovation was not there but Tata Steel after liberalization became competitive and stood the ground.
-One of the challenges with Tata Steel was to change the mindset of its people, of thinking big and turn to globalization. It took time but they have managed to bring about radical changes on this front.

Panelist talks about passion and processes to bring about efficiencies in the businesses. They talk about the passion in emerging markets (India/China) to bring about the best products to the world.

On creating & protecting intellectual property in India:
They feel that until liberalization no one cared about it and to create it. Now there is a change in mindset, be it bio tech or other fields, and today India can be relied upon to be trust for protecting intellectual property.

On the approach to acquire outside India, Is this the best way to buy scale? Although entire direction is not on going all the way to acquisition but in markets where it is difficult to build business organically, an acquisition can help.
This has to be looked upon on a case to case basis.

Keynote by US President Bill Clinton at PanIIT 2009

Today is the BIG day for PanIIT 2009. Everyone is anxiously waiting for the Keynote by 42nd President of USA, Mr. Bill Clinton.

Although Mr Clinton needs NO introduction, it is everyone’s pleasure at PanIIT 2009 to hear about Mr Clinton’s Contribution. Elected President of the United States in 1992, and again in 1996, President Clinton was the first Democratic president to be awarded a second term in six decades. Under his leadership, the United States enjoyed the strongest economy in a generation and the longest economic expansion in U.S. history. President Clinton’s core values of building community, creating opportunity, and demanding responsibility resulted in unprecedented progress for America, including moving the nation from record deficits to record surpluses; the creation of over 22 million jobs—more than any other administration; low levels of unemployment, poverty and crime; and the highest homeownership and college enrollment rates in history. To summarize his contribution, Mr Gupta mentioned that Mr Clinton deserves 2 awards – Nobel Prize for Peace and Economy.

Mr Clinton started his talk by recognizing the contribution of IITs and IITians in advancing US Economy. He shared the contribution of American Indian Foundation (http://www.aif.org), a non-profit American development organization that is devoted to accelerating social and economic change in India. Talking on recent financial crisis, he emphasised on the importance of Technology, Entrepreneurship and Innovation, which are key to forward World Economy and thus creating Peace and Prosperity. He mentioned about various projects he is currently involved in - especially about solving AIDS and other Healthcare challenges.

According to him, Indian organizations are key to solving such global problems and he recognized their contribution by mentioning the role Indian pharmaceutical companies played in helping bring the prices down of various essential drugs - in some cases from as high as 600$ to 60$.

He then talked about the problem of deforestation, which is another major problem faced by every country. Deforestation plays a major role in Global Warming and thus it’s critical to curb deforestation. He shared about the ideas his organization is working on to reduce deforestation by finding alternative ways to fulfil the needs (e.g. the biggest reason for which trees are cut today is to produce charcoal), which are otherwise being served by cutting trees.

He then spoke about Microcredit and the role it is playing in creating opportunities, which otherwise were unimaginable for people around the globe. He then gave another example by displaying a torch, which will make available electricity for millions of people. And, there are many other such opportunities which according to him “can’t just solve key global problems (related to healthcare, education etc) but also can create hugely profitable business opportunities for entrepreneurs. “

You can’t be a good citizen in 21st century by just going to school, pay taxes, obey laws etc. Today, the definition of good citizen includes “social contribution”. Finally, he urged the PanIIT 2009 audience, which comprises of over 2500 IITians (as well few non-IITians) to take responsibility and contribute to society in any way possible-– technology is a great lever to solve global challenges.

It was true privilege to hear to this man who has made (and will continued to do so) extraordinary contribution to humanity.

It’s time now to dance to the tunes of Kailash Kher and his troupe here at Chicago.

Innovation at America - Keynote a PanIIT 2009 by Aneesh Chopra (CTO of US Govt)

An eventful first day is followed by better weather and even bigger audience. The day kicks off with Mr. Sudhakar Shenoy introducing our keynote speaker Mr. Aneesh Chopra, CTO, US government. He is the first person to hold any such position and has been doing a commendable job since inception of his task.

He starts with an overview of the Obama administration and establishes the fact that the main motive of Obama administration is “Excellence” in every field. Emphasizing the importance of Technology in innovations, Mr. Aneesh quotes that $100 Billion out of $800 Billion economic stimulus was dedicated to infrastructure for technology.

United States has been lagging behind other nations in terms of benchmark indicators such as development in E-government, Higher Education and other metrics calculated to compare global competitiveness. US is growing but a far lesser rate than other countries. What is the response of United States to these benchmark indicators?

Three policies have been identified as of utmost priority:
a) Invest in the building blocks of innovation- building smarter infrastructure
b) Promote innovation for national priorities – Promote R&D collaboration
c) Instill an open government structure – Prepare 21st Century Workforce and providing access to government data to all to utilize that data and build more monitoring applications which will make the quality of life better. By opening up key areas of government to public will catalyze the entrepreneurs and help them to make the administration hear their voice.

Talking about policy making is easy but implementing it is the key. Citing an example of the USCIS website, Mr. Aneesh says that this government is capable and wiling to fulfill their promises. After promising improvement in the customer services department of the United States Citizenship and Immigration Services website, within 90 days the government achieved what they had promised.

With a more fulfilling government, he calls to all the people in the hall to identify the hidden opportunities and talent in various pockets of the society and introduce them to the platform instilled by the government to nurture such aspirations.

Entrepreneurship is the Key to World’s Economy - Carl J. Schramm (Kaufmann Foundation)

An eventful first day of the three day PAN IIT 2009 conference enters into the evening session. Large audience seated in a huge ballroom is enlightened by Dr. Carl Schramm. Founder of the Kauffman foundation, Dr. Schramm is a highly respected personality in the entrepreneur community. Entrepreneurial capital he says is the biggest contributor in shaping the present economy as it is.

There has been a sudden surge in the Entrepreneurial activity in India and China in the past few years is one of the prime reasons for these countries to pop up on the world map. Entrepreneurial activity is what drives the economy and it’s not the economy which shrinks or expand in bad and good times, it is the firms that shrink or grow. It’s the high growth firms which contribute to the prosperity of the economy. He disagrees with the notion of starting early to be an Entrepreneur and quotes that the average age of top 500 Entrepreneurs is 39 years.

America’s success story is dedicated to the fact of understanding the transformation of a start up to a high growth firm. With this understanding, Kauffman foundation has started a new program of nurturing Entrepreneurs in their laboratories. Comparing this to IIT’s, Dr. Schramm says that every IIT graduate is a potential Entrepreneur who has the potential to contribute in the growth of the economy.

Dr. Schramm concludes by urging everybody present in the hall to think big and think for the economy as a whole.

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